Over the 12 years, H&H has created numerous marketing miracles in the Chinese market and helped many enterprises achieve compelling leapfrog development. All this results from H&H Methodology, the first set of systematic marketing philosophy on the Chinese mainland.
On the basis of enterprises’ environment and resources, H&H Methodology can be used to systematically identify the core elements of enterprise and brand development, develop clear enterprise development goals and roadmaps, achieve rapid value accumulation and maximize the market communication effect with creative ideas being guided by specific methods. H&H Methodology emphasizes that “everything is ultimately one thing”. It theoretically integrates enterprise strategy, product development, creative ideas for marketing, brand management and other aspects. It provides specific creative methods to practically handle these issues. H&H Methodology emphasizes essence. It is a creative marketing method based on commercial essence. Thanks to this, H&H is confined to certain industries and has achieved tremendous successes in many fields.
“Super symbol sells itself ” is the first book on H&H Methodology. It was written by Hua Shan in person. It was rated as a five-star book on douban.com, dangdang.com, amazon.com and 360buy.com (now JD.com). Over 200,000 copies were sold in the first month after it was launched.
The book Super Symbols Are Super Originalities, written by Mr. Hua Shan, is the first publication summarizing “H&H methods”. It is strongly recommended by Douban, Dangdang, Amazon and JD. And over 0.2 million copies were sold within one month of its publication.